Increasing Efficiency with Mobile Apps Test Automation

Mobile has become the most indispensable item of the century, and definitely one of the most disruptive for Travel industry with applications at the core of every business. When it comes to Travel, the on-the-go traveler’s mobile defines experiences, entertainment and efficiency.  There’s an app for everything – from searching hotels to keyless entry, booking to baggage tracking, in-flight to in-destination activity.  To put that into numbers, Mobile bookings in travel have grown by 1700% between 2011 and 2015, moving from 1% to 18% of… Continue Reading →

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How Analytics is defining connected travel experiences

If customer is the king, then experience must be the queen of all offerings. Today 83% global organizations acknowledge that Customer Experience will be the competitive differentiator.  In that, agility, connected experiences and speed-to-market depends on data and its availability to the teams and crews who front-end the services of travel. Travellers engage with multi-channels that give organizations opportunities to connect, gather insights and monetize interactions. As organizations move to have a seamlessly omni-channel engagement, they need to have their finger on the consumer pulse… Continue Reading →

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Engaging the Outbound Chinese Travel Market

The Connected Chinese Journey With a prediction of 200 million+ outbound trips per year by 2020, China’s outbound millions are one of the most lucrative audiences for travel providers in a long time. The Phocuswright-IGT study ‘China Unbounded: The Rise of China’s Oubound Millions’ provides in-depth data, informed insights about Chinese travel preferences and destination choices, and its potential impacts in the global travel ecosystem. In this blog, we cover key points from IGT/Phocuswright China Report, and provide recommendations on how to upsell tourism destinations… Continue Reading →

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Digital Contact Centers lead Personalization of Customer Experience

As digital plays a growing role in travel services, organizations are struggling to contain the multiple channels and personalization delivery expectations that come with it. While some are consolidating efforts to integrate in-air and on-ground, others are going the extra mile, connecting all their services and people with a digital backbone -such as contact centers. Ultimately, as ‘customer experience’ becomes the heart of all service offerings, contact centers will have to upgrade to digital contact centers. Leading this transition are the integrated IT-BPO players, as… Continue Reading →

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The Potential of Disruptive Technologies in Aviation

Airlines have been an integral part of the global economy. Now and then, the global airline industry has dealt with major technological innovations – disrupting the market – whether it was the introduction of jet airlines for commercial use in 1950′s or displacing the gigantic ocean-liners which came to an abrupt end when cheap and fast air travel was introduced, or development of ‘jumbo-jets’ in the 1970′s, to meet the rising global demand for air travel. In the ascent of the Jet age, Airlines minus… Continue Reading →

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Potential of an IoT in the future of Travel

The blurring of lines between the physical and virtual worlds, especially with the IoT, (Internet of Things) has created a seamless connection between organizations and their audiences. The remarkable speed at which it’s infiltrated each and every aspect of Travel industry from beacons to keyless entry, social to security and communications to collective intelligence has brought new-age challenges and opportunities. Today, one billion people in the world are using four billion connected things (IoT 2016). What’s the potential of an IoT solution in the Internet-of-Everything… Continue Reading →

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Connected and Intelligent World of Digitally Transformed Airlines

Airline industry is the lifeline of a well-connected global economy. In this digital era, Airline industry is leading the transformation taking place, covering the front-end processes for personalized customer services to the back-end ensuring smooth operations. To differentiate services and stay competitive, airlines look to make personalized offerings to their customers – from acquiring, serving and retaining their customer base. Airlines are the front-runners of digital transformation in embracing a whole new way to engage with customers. While copious amounts of information are being generated… Continue Reading →

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Asia becomes the hub for “Smart” travel (IT-BPM industry)

Digitization has provided untapped opportunities for travel providers to strengthen relationships with their customers in home markets, across the region, and around the globe. In that, certain regions are seeing a growing “smart” evolution with regard to lifestyle and particularly in travel. And in the center of it all is Asia. With over a billion travellers, the fastest adopters are airlines, OTAs, hospitality & hotels in APAC. Managing irops, customer loyalty, ancillary revenue and staying in constant touch, requires customized and integrated IT-BPM which is… Continue Reading →

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Enterprise Mobility Adoption in the Workplace and Associated Challenges

Visit any contemporary organization, and the vision of an extremely connected, mobile workforce becomes a reality. More and more employees are using mobile devices – be it smartphones, tablets or even wearable technology like smart watches. Additionally, employees routinely access cloud services as well to conduct their day-to-day work. Combine these two and what you get is Enterprise Mobility Management (EMM) – the set of people, processes and technology focused on managing the increasing array of mobile devices, wireless networks, and related services to enable… Continue Reading →

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Indoor Positioning Systems – Transforming the Location-based Application Landscape

By Suraj Kumar While global positioning systems (GPS) remain the most important tool for outdoor navigation, it requires the receiver to have an unobstructed line of sight to satellites. Due to the weakening of signals by building construction materials, the satellite based GPS signal loses substantial power indoors. Thus, all mobile location-based apps, like navigation, are unable to work inside airports, malls, subways, etc. In addition, GPS cannot provide information about the floor and building level where the user is located. These factors are becoming… Continue Reading →

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